On 25 May 2021, IARD launched the industry’s first-ever Global Standards for Online Alcohol Sale and Delivery, which aims to enhance safeguards and measures against minors’ access to alcohol via online platforms. Further, these global standards will act as guidelines in the future development of local and national codes and practices for alcohol eCommerce sales and deliveries.
”These global safeguards for alcohol e-commerce cover the entire online purchase journey – starting from the moment a consumer begins the purchase process and travelling all the way through to the moment of delivery
Albert Baladi, President and CEO of Beam Suntory and Chair of IARD CEO Group
